Premanand Maharaj Ji
How can I keep doing good when people treat me badly in return?
Do good for Bhagwan, not for respect
Expecting respect or a favourable response from others brings pain and burning, and makes you stop doing good. Do good because Bhagwan lives in their heart, whatever they do to you.
The matter of paramartha (the higher spiritual good) is this: even if the other person treats us badly after we do good, we will still do good, because we are not doing it for them. We are doing it for Bhagwan.